features

A collection of distinct characteristics or attributes belonging to the offer. Enables detailed presentation of key aspects to inform and guide user decisions.

name

Description

Name of the specific characteristic or attribute of the offer. Helps users quickly identify key aspects.

Guideline

Official name or attribute the feature is about.

Correct Example

"name": "battery life"

Incorrect Example

"name": "18 hour battery life"

description

Description

Provides contextual details that explain or clarify the feature name and value. Enhances user understanding by adding relevant background or usage information.

Guideline

Clear and not verbose context for the name and value.

Correct Example

"description": "average usage time on a single charge"

Incorrect Example

"description": "18 hours average usage time"

value

Description

Exact measure, type or quantity associated with the feature. Supports clear understanding of the offers capabilities.

Guideline

Only the metric or value associated with the feature.

Correct Example

"value": "18 hours"

Incorrect Example

"value": "battery Life with up to 18 hours of charge available"