media

Specifies visual assets associated with the offer. Supports better understanding, engagement and representation.

source

Description

Specifies visual content related to the offer. Provides better representation and user understanding through media.

Guideline

Use a publicly accessible URL linking directly to a media file. Avoid query strings, tracking parameters or redirects.

Correct Example

"source": "https://acmecorp.com/cdn/studio-speakers-front.jpg"

Incorrect Example

"source": "https://acmecorp.com/cdn/studio-speakers-front?sessionId=9834ahD7&tracking=true&click=%20%2B%2F%23fail%3Fimg.png&token=abc123!@#&utm_source=%%broken%%"

position_preference

Description

Indicates the preferred sequence in which media assets should appear. Enables control over visual displays.

Guideline

Use a positive integer, where 1 represents the first position.

Correct Example

"position_preference": 1

Incorrect Example

"position_preference": "first"

description

Description

Describes the content of the media asset. Enables understanding to support presentation of the offer.

Guideline

Concise text conveying the image context. Include only essential details, without unnecessary fillers.

Correct Example

"description": "Acme Monogram Cricket Bat held by batsman striking ball on grass pitch"

Incorrect Example

"description": "A photo of a famous batsman gracefully swinging the red-and-gold cricket bat on a lush pitch during a glorious summer afternoon."